Price Rises and the Community

[Leon]

I've merged the two threads together, easier to keep the discussion in one thread.

[get2grips]

Tech clone

[Fenton]

Well I think if EE they did better  advertising they may get new customers. I think I have seen all those those adverts with Kevin Bacon in them I haven't seen 40K mentioned once!

[get2grips]

Well I think if EE they did better  advertising they may get new customers. I think I have seen all those those adverts with Kevin Bacon in them I haven't seen 40K mentioned once!

I think they prefer word of mouth...hmm...

That's a problem isn't it...

[sebigboss79]

I think they prefer word of mouth...hmm...

That's a problem isn't it...

If word of mouth includes:

-overpriced
-unfriendly
-incompetent
-crap
-unbalanced
-overpowered

then yes, very much so.

Problem is they really work against their fans so...

[Leon]

Is is true that they closed their Facebook and Twitter accounts due to the negative comments they were attracting?

[sebigboss79]

Yes! More details in PM?

[Leon]

Yes! More details in PM?

Well that says a lot about their whole mentality.  If you're attracting that much negative attention, then there's probably something you should be looking at as a business.  Instead, they've chosen to stick their heads in the sand and ignore it?  And close down their whole social networking side, potentially one of the most valuable assets for a business these days?

[sebigboss79]

Well that says a lot about their whole mentality.  If you're attracting that much negative attention, then there's probably something you should be looking at as a business.  Instead, they've chosen to stick their heads in the sand and ignore it?  And close down their whole social networking side, potentially one of the most valuable assets for a business these days?

Correct.

In short:

Some author in the US wrote a book containing the Word Spehs Marihn and EE's legal team got to work. That author published this in her blog, the US author's guild stepped in and threatened to sue GW over said term. Apparently said term had been used in the 1920s and the rights of this particular work would come to bear. Now imagine some crazy judge coming to the conclusion that first use is NOT EE and EE loses the right to sell Spehs Marihns in the land of the free. EE dropped the matter very quickly.

Via FB GW HQ got a real shytstorm and started blocking people like there is no tomorrow. When the Orc had blisters on his/her hands from all that blocking they closed their FB account claiming that any query should be posted to the local store's FB account. The shytstorm continued and GW blocked people again.

One of my friends had been collecting since Rogue Trader and was kicked out of a store for using his old RT Spehs Marihns, I was kicked out for using a non-EE superglue. The fact I had just bought 100 quid worth of their products was not put into consideration and said goods returned on the spot. (Neither my money NOR goods)

As you correctly state social media is a powerful weapon in the business, too bad if you are using it to shoot your foot off. Alienating the whole fanbase, sueing people for no good reason etc. surely pays - as we can see.

Try to find the mastermini blog. The guy did a great analysis. He calls it the EE Management bubble and "black snow".

[Orcs]

And close down their whole social networking side, potentially one of the most valuable assets for a business these days?

Social Networking !!!!  A bloody waste of time - You would never catch me on a Social networking site 

[Leon]

I remember all the Space Marine ^TM nonsense, I hadn't realised they'd had to drop their Facebook as a result of it.   

Social Networking !!!!  A bloody waste of time - You would never catch me on a Social networking site 

I'm not sure if you're their target market to be honest... 

[Ithoriel]

I'm not sure if you're their target market to be honest... 

Yes ... if he had a twin called "Lots 'n lots of orcs" then they might be interested in him though

[Techno]

Tech clone

I haven't got one !

Social Networking !!!!  A bloody waste of time - You would never catch me on a Social networking site 

Me neither. 

But to go back to the point of the thread...It'll be interesting to see what transpires over the next few weeks.
My money's on a range of store closures first.

Cheers - Phil.

[get2grips]

Yes ... if he had a twin called "Lots 'n lots of orcs" then they might be interested in him though

[sebigboss79]

I haven't got one !

Me neither. 

But to go back to the point of the thread...It'll be interesting to see what transpires over the next few weeks.
My money's on a range of store closures first.

Cheers - Phil.

Already announced. HQs in Continental Europe are shut down and bigger stores replaced with 1-man stores. Wondering how this one guy is supposed to introduce new gamers while operating the till for sales. Management thinking - doh....

From time to time management brainfarts should be tempered with reality (Roland changing Neru's famous quote)